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Category: Marketing

BUY LOCAL; BUILD LOCAL BUSINESS

BUY LOCAL; BUILD LOCAL BUSINESS

I have a lot of pride wearing local made clothes. I love eating local produced foods. I love LOCAL and ORGANIC. It may be costlier but it means a fellow Kenyan is earning a living. Am  happy to pay more.Local business and SME should know that many people are willing and eager to support them.   SME and Local business get it wrong in thinking that  because they are a small business QUALITY does not matter. Customers are very discerning…

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MARKETING: BRANDING TO INCREASE SALES

MARKETING: BRANDING TO INCREASE SALES

April 5th 2018 was a lovely day. Our service providers Acolyne Creations for the decors, Jeral Enterprises for the sound and Mikaye Ltd. for the food set up ready for the “ Marketing and Branding to Increase Sales” by Priya Chana. We had over 30 men and women who attended the business talk at Ratna Square from 5:30 pm. Find these and more service providers on www.mpowerdirectory.com .   Priya Chana a marketing expert took us through what a brand is?…

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MARKETING- HOW TO GET MORE CUSTOMERS FROM YOUR BUSINESS LISTING ON MPOWER DIRECTORY

MARKETING- HOW TO GET MORE CUSTOMERS FROM YOUR BUSINESS LISTING ON MPOWER DIRECTORY

Mpower Directory www.mpowerdirectory.com is an online platform which lists local business, start-ups and small business. Many of these business may not have a physical premises or budget for marketing and promotion. This platform is also suitable for any business that would like to increase their online visibility. Our motto is GET LISTED GET FOUND. Mpower Limited the founder of the Mpower Directory promotes the directory which in turn promotes the listed business.   Mpower Limited from 2013 provides capacity building,…

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MPOWER NETWORKING HIGH TEA-GLAMOUR MEETS BUSINESS

MPOWER NETWORKING HIGH TEA-GLAMOUR MEETS BUSINESS

On February 3rd 2018 from 3 pm business owners strolled in dressed to the nines. They were dressed in bright elegant outfits with hats or facinators. Ready for the Mpower Networking High Tea. Ibis Cafe had been set out into a beautiful purple and white setting ready for the Mpower Networking High Tea. We were pleased to host 100 business people. Exhibition Earlier in the afternoon, about 15 exhibitors had set up their wares. Ready to showcase their products and…

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BELOVED: REACH AND RETAIN CUSTOMERS IN THE DIGITAL MARKET PLACE

BELOVED: REACH AND RETAIN CUSTOMERS IN THE DIGITAL MARKET PLACE

In the modern day, I feel one of our biggest challenges is diversity but now from the excess of it and the millions of options it brings with it.  In all the noise, how do you know what to do and when or with whom. I am old fashioned at heart I guess and this millennial era is overwhelming for me with it’s mercurial changeability at every corner.  I love spontaneity as much as the next person it just I…

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IT’S ALMOST 2018, WHAT ARE YOUR GOALS FOR THE NEW YEAR?

IT’S ALMOST 2018, WHAT ARE YOUR GOALS FOR THE NEW YEAR?

Christmas was great; giving and sharing with family and friends, sending messages of gratitude and best wishes to our colleagues, customers and friends. As the new year beckons and the festive season comes to a close, it’s time to think and reflect about the New Year.   Those who attended our Mpower Seminar on “ How To Make Your Business Ready to Make Money in 2018” are ready with their Business Model Canvas that sets out WHO ARE YOUR CUSTOMERS,…

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